What is the most sold item on valentines day

Valentine’s Week is going to begin in from 7th Feb and will continue till the day of love,14 February. Valentine’s week is the week for people to celebrate love and lovers come together to celebrate this occasion.

Valentine’s week is also a week for producers and companies to launch their best products in the market which allows the couples and lovers to celebrate their love.
Valentine’s week market is a great way for companies to come up with their most creative and loved-up products.

So, here are the best products to sell during Valentine’s Week for your loved one:-

Chocolates
Watches & Perfumes
Salon Cards
Flowers
Apparels & Shoes
Jewelry
Lingerie and Make-up
Gym Memberships
Romantic Dinners and Movie/Concert Tickets
Where To Sell

Chocolates

The very obvious gift for Valentine’s week is chocolate. With a day of the week dedicated to chocolate, Valentine’s market is the best time for selling chocolates which celebrates love and is cute and pretty in nature. The regular chocolate sales also increase during the time, so chocolates with very unique creative ideas are more of an eye-catcher in the market. Chocolates with heart-shaped wrapper, in heart-shape, letters attached to it, flavored chocolates, dark chocolates are some great ideas for Valentine’s week for the producers as these attract the customers and are huge seller during the week.

Watches & Perfumes

A more universal and diverse gift for the gifting during Valentine’s week is watches and perfumes. Both the products are available for both parties and have a lot of choices and options to be picked from. This is the time period when the companies come up with their best product and have limited edition for Valentine’s week. These special edition products are more price-oriented but can be customized for the people. Watches and perfumes are good products to sell during the time and the more customizable it is, the more it will be popular in the market.

Salon Cards

A great way to treat your loved ones is by providing them love in the form of Salon vouchers. The parlors and spa stations have a great scope in the market to come up with great ideas of salon spree and spa collections for the couples. The couple packages for the couple are the best product to sell during Valentine’s week. Valentine’s week is the time for the people to relax with their beau, which makes it a great product to sell during the valentine’s.

Flowers

There is no Valentine’s without flowers, so flowers are one of the best gifts to give during the week. The first day itself is the day of Rose, so the florists and the gift shops get a huge market to sell flowers to the loved-up people. There can be a single flower or a bouquet, the options should be wide and varied for the people to choose. The most popular flowers to sell during Valentine’s week is rose, lily, Orchids, carnations, daisies. The flowers can be decorated in a more beautiful manner using red ribbons, bows packaging material to make it more selling during Valentine’s week.

Apparels & Shoes

Apparels and shoes are appealing for every individual and Valentine’s week is a great way to sell apparel and shoes. The couple-matching t-shirts, Couple-coordinate clothes, shoes with matching messages, gift hampers, clothing, and shoe vouchers are a great gifts sell. The apparel and shoe companies can also launch limited -edition valentine’s special for more effective sell of the products. The accessories are also a good item to sell during valentine’s week and for the week, launch a wide variety to allow the couples to choose from a wide variety.

Jewelry

A girl loves Jewelry. So this is for the boys if you want to make your girl or the girl you like to make happy, buy jewelry to her. The Valentine’s week is a great time to sell jewelry including bracelets, rings earrings, hair accessories, anklet, necklace and neck pendant. From simple gold and silver jewelry to heavy jewelry, jewelry has a great market during the Valentine’s week. The most popular type of jewelry is customizable and name-based because of the potential of showing love to the loved ones. Not, only girls jewelry for the guys is also very popular to sell during Valentine’s week. The best things to sell for guys are bracelets, lockets, bandanas, earrings, etc.

Lingerie and Make-up

Lingerie and make-up are the girl’s best friends. The best way to make the girls during Valentine’s week. The demand for these products increases during Valentine’s Week. The make-up companies launch their Valentine make-up collection designed for the Valentine’s week. Valentine’s make-up collections are a great products that sell majorly during Valentine’s week. The lingerie are also great products to sell during the week. The lingerie which is solely based on Valentine’s week is a great item to sell during the time

Gym Memberships

The couple who trains together, stays together can be the motto during valentine’s week to sell gym membership during Valentine’s week. The couple memberships are a special gifts for those couples who are into the gym and health and fitness. The gyms and fitness centers can come up with interesting packages for the couples to get into the gym and health during this loved-up week. The nutrition companies can also sell the health and nutrients packages for the couple and also to the singles who are dedicated to health instead of finding love.!!!!

Romantic Dinners and Movie/Concert Tickets

The 14th Feb is the V-day, the day to celebrate the ultimate love and for most people who are either couple or for the singles are romantic dinners and movie/concert tickets.

The restaurants and food outlets get a chance to come up with various themes of romantic dinners tables for people to celebrate their best days. The movie and concerts are also some good things to sell during the V-week as the favorite bands are in town or the movie which is releasing during the V-Week.

The V-Week is a week to celebrate love and also a great week for selling the above mentioned products.

Where To Sell

There are many online shopping websites where you can sell your products and services. Some of these are as follows :

Amazon

It takes a few minutes to set up your amazon selling account. To get started with selling on amazon you will need to have a selling plan and strategy. With the Amazon seller app you will be able to track sales, fulfill orders and much more. With all these facilities Amazon stands as the best place for selling products.

Snapdeal

In addition to regular features for online shopping Snapdeal provides professional service provider support, schedule pickup and quick payment services. These services make it one of the best platforms to sell on.

Flipkart

To start selling on Flipkart you just need 1 product and two documents. Lowest cost of doing business on this portal is another good reason to start your online selling journey.

Valentine's week is a great opportunity to start an online business if you don't have one yet. If you already have one, then make most of it by selling the right products at the right time.

After the January sales, Valentine’s Day is the biggest commercial event of the year in many areas of the world. And in contrast to other events, these celebrations won’t be significantly affected by the measures implemented as a result of the global pandemic: messages and actions to show closeness and affection to loved ones have increased in the last few months.

That’s why – although this year will be largely a digital celebration – sales forecasts for Valentine’s Day continue to look promising. On average, half of the population will celebrate, and in the United States it represents 27 billion dollars of spending. At times, Spain has been the world leader in sales on this date, with an average expenditure per person of between 100 and 200 euros.

Is this a good year to launch Valentine’s Day offers? Without a doubt, your customers will be doubly grateful: something positive to celebrate, and possible discounts to help out on this special date.

Best seller products on Valentine’s Day

Every year, the same clichés and basics are repeated.

Although it’s a day for almost everyone and everything, you’ll have a much easier time if your company focuses on a few of these products. The difficulty: with so much competition on this day, you’ll have to strengthen your promotional efforts for Valentine’s Day:

  • Sweets and chocolates (over half of buyers opt for these products on Valentine’s Day)
  • Flowers (roses are still the most popular, with over 200 million produced each year)
  • Greetings cards
  • Wine
  • Jewelry (sales increase by up to 40% on this date)
  • Clothes and shoes
  • Gift cards
  • Perfume
  • Lingerie
  • Cosmetics

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Other common gifts for Valentine’s Day will be less popular this year, such as romantic dinners, trips and getaways, and vouchers for events (spas, sporting activities, etc.).

The great thing about Valentine’s Day, just like any other annual celebration, is that you can put in as much or as little creativity as you wish. It’s also a great date for unusual products, if you can personalize these for couples or find a fun or romantic side to them. Why not advertise a brand of hot-water bottles, in the middle of a cold snap? For example, the famous jewelry brand Tiffany & Co offered its unique spin on the celebrations, promoting the color blue instead of the typical red of Valentine’s Day.

What is the most sold item on valentines day
Tiffany & Co's Valentine's Day ad

Another strategy is to plan a new launch coinciding with this date, just like Dunkin Donut’s heart-shaped donuts. By making these launches temporary, the attraction will increase as customers won’t want to miss out on a product that’s only available for a very short period of time.

What is the most sold item on valentines day
Dunkin Donuts's special limited products for Valentine's Day

Distribution of retail spending during Valentine’s Day

Valentine’s Day is a day of romantic gestures and objects, although this focus has begun to change and is now centered around demonstrations of affection between more types of relationships and people. This greatly widens the scope of action for buyer profiles and types of products.

The main recipients of Valentine’s Day gifts are:

  • Partners
  • Family
  • Friends
  • Teachers or classmates
  • Colleagues
  • Pets

It’s true: more and more people are offering special gifts to their pets on Valentine’s Day. This is yet more proof that, if you wish, your business can promote its catalog or a selection of its products as part of Valentine’s Day promotions.

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7 actions for selling more on Valentine’s Day

Festive design

Many buyers don’t realize which holidays and celebrations are coming up until the last minute. Decorate your website, online store and social networks with motifs that remind customers that Valentine’s Day is coming up, helping them to plan their shopping in advance and inviting them to offer someone a special gift this year.

What is the most sold item on valentines day
Valentine's Day special pack offered by Moêt & Chandon

The downside to this is that some other customers resent this celebration. For this reason, you may wish to opt for a more subtle banner, visible on all pages of your site, to advertise any discounts or special offers you want to promote for this date. As with any marketing strategy, how much importance you give to this holiday will depend on your target buyer.

Get started: key web-design tips for e-commerce

Special offers

The most common Valentine’s Day searches are special offers. Giving gifts feels even better if you can get them with a discount.

It never hurts to take advantage of this date by adding a pop up with a discount coupon to your site, applying daily offers, launching one-day-only sales with a counter to make sure visitors don’t miss out, or an extra bonus for abandoned carts over the period.

Because, although gifts come from the heart, the majority will be more convinced to buy if it’ll mean less money coming out of their wallet.

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Gift guide

After the Christmas headaches of deciding what to get for your brother-in-law, trying to guess what your partner or loved one will be most excited about can be a formidable task.

Create special content for Valentine’s Day, with gift suggestions for different types of people and relationships. These seasonal catalogs can also be useful for sharing in newsletters and on social networks, as you can transform them into a thread of images with daily suggestions.

What is the most sold item on valentines day
Guif guide in Jenies ice creams website

The most important thing to ensure in this case is that you have all your product content well organized, in order to easily identify the best products and accessories related to your customers’ interests. A PIM system (Product Information Manager) is the quickest way to manage your entire catalog and even generate instant versions with selections of products.

Digital gift cards

Today, gift cards have become a very useful resource, as many people cannot be there to give gifts in person and are not sure what to buy.

Prepare digital gift cards with special Valentine’s Day phrases for your customers, so they can be shared by email or in paper format, delivering them on a postcard with their voucher.

Personalized and anonymous deliveries

Make your packages all the more surprising by hiding the sender’s address. You can offer a checkbox with this option on the payment page, as well as an add-on for gift wrapping or a personalized message.

Of course, if you decide to offer free delivery on these dates, you’ll manage to convince many more reluctant buyers.

User-generated content 

Sometimes, the best way to convince sceptics is to show them examples of other happy customers. The cheapest option is to search for images of your products on social networks, shared by buyers, which can be used to create a Valentine’s Day theme.

What is the most sold item on valentines day
Godiva and actress Blake Lively partnership for Valentine's Day

Another more elaborate alternative is to host a competition or challenge in which users share photographs of their products, according to a specific theme set by you. In addition to generating valuable content with ease, you’ll be encouraging participation and making the most of trending hashtags.

Contact with loyal customers

Win back customers who have shown interest in previous seasonal purchases, or on a previous Valentine’s Day.

The best option for this group is to apply retargeting through email or ads on Google or Facebook, showing Valentine’s Day messages with your chosen strategy (special offers, exclusive catalog, etc.). Include trending keywords for Valentine's Day or searches for highly sought-after products that match your catalog within these paid campaigns in order to attract more traffic and improve your positioning.

Loved by many and hated by others, what’s certain is that Valentine’s Day is a fantastic occasion for manufacturers and retailers. It’s a sure-fire way to get the commercial season off to a strong start after the January sales, by presenting new products and starting to test consumers and trends.

And the gift we know brands and sellers want most is worth much more than jewelry: a free trial of Sales Layer’s PIM software, allowing you to take control of all your product information, ready and all decked out for the biggest occasions of the year – like your Valentine’s Day sales.

Making your customers fall in love in 2021 starts by offering them the perfect product content.