Why is my facebook account restricted from advertising

Facebook will sometimes restrict users’ accounts if it feels they have posted something inappropriate, or engaged in activity that goes against its community standards.

These restrictions may prevent you from seeing certain posts, sharing posts yourself, sending messages, adding friends or reacting to things.

Restrictions are normally temporary, but repeat offences can sometimes result in a long-term ban.

Here is everything you need to know about how and why Facebook restricts accounts, and how you can overturn the decision.

Why does Facebook restrict accounts?

Facebook can restrict accounts for a number of reasons, including:

  • Posting something abusive
  • Sending spam friend requests or messages to people you do not know
  • Posting something that does not comply with Facebook’s community standards

If you violate the community standards you will normally first receive a warning, and may then have your account restricted for a repeat offence.

The restrictions will normally be short-term, with the length of the ban relating to the severity of the offence.

If you continue to post things that go against the community standards more restrictions will be put in place, and you could eventually be banned permanently.

How can I get my account back?

If your account has been restricted you can appeal the decision.

To do this:

  • Go to the request review page
  • Log in to your account using an email address or mobile phone number
  • Provide your full name as listed on your Facebook account
  • Upload your ID
  • Submit the information

Facebook will then make a decision whether or not to restore your account.

What if my account is restricted for no reason?

Sometimes Facebook may restrict an account by accident. If you believe this has happened to you, you should appeal the decision as per the steps above.

If Facebook reviews the restriction and decides you have done nothing wrong, it will reinstate your account and the ban will not count against you in the future.

Why is my facebook account restricted from advertising

Being hit by Facebook page restriction is nothing new. And in fact, Meta is adding more and more layers of restrictions to policy violators just to "keep its community safe". This is especially true if you're a Facebook advertiser, and still rely on Facebook ads as your main source of traffic.

  • I'm trying to have my "marketing expert" help me by opening internal tickets which I noticed, but Facebook ticket support is absolutely brain dead.
  • Some customers freaked out I guess and told Facebook they weren’t receiving their products. I filed an appeal and it got denied.
  • I have experienced this before never got resolved at the end.....
This Page isn't allowed to advertise. This is because the Page didn't comply with one or more of our Advertising Policies or other standards, such as having too many ads rejected, attempting to circumvent our ad review process, participating in fraudulent behavior, or associating with untrustworthy accounts.

We put the blame on the "Meta" algorithm that triggers the ban action, however we tend to overlook on the actual reason behind Facebook page being banned in the first place.

Why is my facebook account restricted from advertising

Why is your Facebook page restricted? (1-min recap)

1. Problematic Ad Copy / Images / Videos

This can range from so many things; your ads are misleading, ad contents are discriminatory, too much ‘skin’ exposure in your ad and if you go crazy by calling out some celebrities' names, Facebook will not only flag your ad, but also your Facebook page. Be mindful of materials you took from Google Search too - they could be copyrighted.

2. Not Delivering On Promise

As an advertiser, your Facebook page is your very first customer touchpoint. While it is designed to maximize engagement - it comes with a price. If you're not deliver on promises - e.g. late shipping deliveries, misleading offers, hidden costs; these can all affect your customer’s feedback, and you attract either bad comments or bad reviews.

Why is my facebook account restricted from advertising

This will reflect on your Facebook Page Feedback Score, from delivery penalty to Facebook page restrict from advertising.

3. Broken Links

Why is my facebook account restricted from advertising

Remember bumping into "404 Page Not Found" as you do your web search? It's annoying. Other Facebook users think the same way too. Your Facebook Ads landing page leading to your website must not misspelled (broken), or show ‘404 Error’ or ‘This page cannot be found’.

Here's what you should do to remove restriction on your Facebook page:

1. Show Proof In Your Appeal

You know how to go file an appeal in Account Quality. But what I'm trying to highlight is - The Way You Express Yourself.

Don't just write a simple line; be transparent and describe clearly every single details about your business:

  • What business are you in?
  • What product or service do you offer?
  • Which country do you operate in?
  • How do you ensure customer satisfaction?

Here's an example:

Hello, I'm running a fashion e-commerce, mainly selling women dresses in US. Here are 3 main products in my store: Dress A, dress B and dress C. Customers usually receive their products within 7 days, and we have a team of 3 attending to customer queries through WhatsApp and Email.

If possible, attach your business registration certificate to prove that you have a legit company. This will increase the probability of getting back your Facebook page.

2. Upload ID Verification

In the event of "Identity Confirmation Required", do not hesitate to upload your ID document to prove that you're a human. It should take 7-15 business days apparently, however I know people who've waited for a month.

Getting your identity verified will further improve your chances of success, as Facebook can finally identify you as a person who is doing legit business using Meta platforms.

3. Create A New Facebook Page

Treat this as your last resort. While this can serve as a foolproof method to get your ad running again, you will lose all that social proofs that you’ve worked hard to gain before - especially if you own an e-commerce brand. Only do this if you’re appeal is rejected by Facebook.

Your Facebook page is your ‘shopfront’ whereas your ads are your promoters. Always maintain a good relationship with the ‘authority’ a.k.a Meta Platforms - stay compliant and not violating Facebook Ad policies, and you'll witness how your e-commerce brand grows over time.

Are you constantly getting ad rejections or facing ad account restrictions on Facebook Ads? You wish it’s a mistake, but after appealing, what the reviewer team did was just keep asking you to take a look at Facebook's e-learning Blueprint module - But it doesn't change your fate!

After months of intensive researches, I managed to narrow down the key actions that pulls the trigger for ad rejection and account restriction. I'll be sharing my research in my first E-Book - The Ultimate Guide In Mastering Ad Policy

Why is my facebook account restricted from advertising

How can I fix my restricted Facebook account?

How can I get my account back?.
Go to the request review page..
Log in to your account using an email address or mobile phone number..
Provide your full name as listed on your Facebook account..
Upload your ID..
Submit the information..

How do I Unrestrict a Facebook ad account?

First, jump into Ads Manager. Typically, you'll see a red bar informing you the account has been disabled. Click Contact Us to submit your appeal and get your account back up and running. If you don't see the red bar, perhaps you've gotten an email that told you your account has been disabled.

Why does Facebook say my advertising access is restricted?

We may apply advertising restrictions when an advertiser doesn't follow our Meta Advertising Standards or other policies and terms. We may also apply advertising restrictions in the following scenarios: We suspect an advertiser's Meta Business Account or business assets have been compromised, or hacked.

How long do Facebook ad restrictions last?

One strike: Warning and no further restrictions. 2 strikes: One-day restriction from creating content, such as posting, commenting, using Facebook Live or creating a Page. 3 strikes: 3-day restriction from creating content. 4 strikes: 7-day restriction from creating content.