Birds do it, fleas do it, it seems that absolutely everyone is doing it. Well, not that but rather, becoming a YouTube star (or trying to). Featuring everything from political shows, crazy cat videos to shows about people unpacking deliveries. Yes, really. Show
So, if everyone is doing it – why aren’t you? More to the point, why are you not making money doing it and if you’re wanting to make money doing it, how much money could you make anyway? We’re going to take you through the fascinating world of YouTube and try to answer the (somewhat loaded question), how much money do YouTubers make? Interested? Of course, you are. How Much Money Do YouTubers Make? Fascinating Facts and Stats
So, How Are They Doing It?That’s what we’re going to explore in this article as it speaks directly to the average income of a YouTuber. For example, we’re going to look at how much money the average YouTuber makes and how we have to take into consideration how that revenue is generated and how much of that revenue came from their YouTube channel, versus how much was earned from influencer support sites like Patreon. Just having a YouTube account, is not enough. You’ll find that the disparities between users differ greatly and it must be remembered that two creators, each with a million subscribers could be making vastly different amounts of money. So let’s take a look at some of the figures and statistics that help determine how much money YouTubers make. What Is the Average YouTuber Salary?(Influencer Marketing) We’ll discover later on in this article just how much money YouTubers can make, but as a general rule, the average YouTuber can earn $18 for 1,000 ad views, which in turn will equate to around $3 – $5 per 1000 video views. The more famous you become, the better. Now, Google (YouTue’s parent company) pays out 68% of their ad revenue, which means that for every $100 in revenue, they will pay $68 to the publisher. That’s not bad. Advertisers pay out $0.10 – $0.30 per view, but generally, an average of around $0.18 per view is earned. How Much Do YouTubers Make a Month?(I Will Teach You To Be Rich) It isn’t the perfect question to ask, because it does depend on how prolific the creator is, how many videos they upload over a monthly period and what level of cross-pollination takes place between their YouTube channel and other forms of media and their online merch shop if they have one. But, assuming that a user has 1 million subscribers and with all things being equal, they could earn around $5000 a month. That amount can vary wildly between creators who have different levels of engagement and audiences, but that’s a pretty decent average. How Do YouTubers Earn Their Money?(Investopedia) It used to be that uploading great content was sufficient, but those days are long gone. Content creators now use multiple ways to monetize their content and in addition to advertising can attract sponsorships, merchandise sales, or fun funding through sites like Patreon. That’s why we will also look into the YouTube monetization rate a little later. Likes, Clicks, and Ads(Mint Life) We’ve had a look at a few sources and what we can ascertain is that YouTubers can make between $0.01 and $0.03 per view with AdSense. However, the average is around $0.18. This is a very typical “number spread” that is repeated across various revenue sources with AdSense. Do YouTubers Get Paid for Likes?The answer is, “yes” and “no”. According to YouTube specialist, Alan Spicer from www.alanspicer.com: “Not directly. Likes show how good your video is, measuring its popularity. Depending on their number, the only effect is to increase the frequency of visits to your channel. When a viewer likes your video, they are ‘teaching’ YouTube that your video is good and should be recommended more often.” Again, we see how earning potential on YouTube is driven by a combination of elements as opposed to one single train of thought and the creator target audience, which is just the beginning (but essential to know everything about). The Different Ways That AdSense Works(Google) AdSense is “a program that is run by Google and is also how website publishers in the Google network of content sites serve text, images, video, or interactive media advertisements, that are targeted by the site and content and audience” It is also the program that YouTube uses to collect, distribute and determine advertising revenue, such as the YouTube monetization rate. How to Make Money in the YouTube Partner Program(Google)
All of this contributes to answering the question, how much does a YouTuber earn, and as we’ve established on many occasions, that is not as easy a question to ask as one might have thought. How Much Does a 100k YouTuber Make?(Vizaca) When uploading content on YouTube with the express purpose of earning an income from it, creators have to consider that it is the number of views rather than subscribers that determine earning potential. But, the more subscribers one has the more views each video will probably get. That means that the average YouTuber with 100 000 subscribers can make around $12 000 per sponsored video. Remember that this is through sponsorship and not AdSense or advertising revenue and the efficacy of this is determined by factors like engagement and type of content. All of this contributes to the YouTuber’s average salary. How to Get Sponsored on YouTube(Inzpire)
YouTube Demographics(Omnicore)
What Categories of YouTube Videos Are the Most Popular?(Outofthe925) Determining what type of content creators are going to dedicate their pursuits to doesn’t necessarily impact how much money does the average YouTuberer make, but there’s no denying that some types of content, attract heavier traffic, and then the “algorithm” will apply.
The success at which creators can upload decent content that is engaging and interesting will also increase the potential YouTube monetization rate. Here Are the Top Ten Richest YouTubersNow, it should be noted that these YouTubers don’t necessarily earn all of their income solely from their YouTube channels, but rather use the traffic from multiple media to draw an income, commission, or referral percentage. The industry that they operate in also has quite a bit to do with how much they can make. Find out more, here.
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